Бренд meaxy глазами ai
В представленной работе я экспериментирую со своим уже существующим проектом, чтобы показать, как искусственный интеллект может помочь дизайнеру в работе над фирменным стилем бренда и вдохновить его на новые идеи. В работе над этим проектом мне помогли следующие ресурсы: — Chat GPT, к которому я обращалась за подробными промптами для более точной генерации изображений — Adobe Color — показал цветовую палитру проекта — MyFonts — подобрал шрифт для проекта — LeonardoAI — генерировала изображения — Ideogram — тоже генерировала изображения
Основной проект
meaxy — бренд разнобразного детского мясного пюре для детей, миссия которого найти подход к ребёнку с любыми вкусовыми предпочтениями.
Мой основной проект носит довольно минималистичный дизайн, который составляют закруглённые простые геометрические формы в бежевых и коричневых оттенках.
Теперь посмотрим, как мой бренд видит нейросеть
Логотип
/image prompt: come up with a logo for the meat baby food Meaxy, made only in brown and white colors and in a minimalistic cubic style (промпт для Ideogram)
Шрифт и цветовая палитра
Получив логотип с названием, я на его основе подобрала шрифт с помощью MyFonts и составила цветовую гамму в Adobe Color
Носители
Далее я, окончательно определившись со стилем, перешла к генерации изображений в LeonardoAI и Ideogram, потому что качество изображений и понимание типографики на этих платформах меня устраивало больше всего из всех бесплатных вариантов нейросети
imagine prompt: generate a mockup of printed materials (paper, envelope, business cards) on a white background for the baby food brand brand named meaxy in minimalistic cubism style using brown and white colors (промпт для LeonardoAI)
/image prompt: design a paper bag for the baby food brand 'Meaxy' using only brown and white colors in a cubistic style. The bag should feature abstract geometric shapes, sharp angles, and fragmented forms, creating a modern, artistic look. Incorporate the 'Meaxy' brand name and logo in a subtle yet prominent way, ensuring it blends harmoniously with the cubist design. The overall aesthetic should convey both sophistication and playfulness, reflecting the brand’s focus on quality baby food with a creative, contemporary twist (промпт для Ideogram)
/image prompt: create a mockup of a baby wearing a shirt from the baby food brand 'Meaxy Merch' in a cubistic style. The shirt should be designed with a modern blend of brown and white colors, incorporating abstract geometric shapes and sharp angles typical of cubism. The baby should be positioned in a playful, natural pose, and the shirt should feature the Meaxy Merch logo or brand name subtly integrated into the design. The overall aesthetic should balance a sense of innocence with a contemporary, artistic twist (промпт для LeonardoAI)
/image prompt: create a mockup of a baby wearing a hat from the baby food brand 'Meaxy Merch' in a cubistic style. The hat should feature a modern design with bold geometric shapes and abstract angles, using a color palette of brown and white. The 'Meaxy Merch' logo or brand name should be subtly incorporated into the design, blending seamlessly with the cubistic elements. The baby should be shown in a playful, natural pose, with the focus on the hat’s unique design and how it complements the brand’s identity in a contemporary, artistic way (промпт для LeonardoAI)
далее я решила разнообразить свои мокапы и добавить в них жизни с помощью окружения, которое я начала подробно прописывать в пропмте
/image prompt: Create a mockup of a baby bib designed as merchandise for the baby food brand 'Meaty, ' featuring a cubistic style using brown and white colors. The bib should have abstract geometric shapes and clean, sharp angles typical of cubism, with the 'Meaty' logo subtly incorporated into the design. The bib should be shown lying on a baby chair, ready to be worn, with the chair and surrounding space conveying a cozy, nurturing environment. The overall aesthetic should blend playful innocence with a modern, artistic flair, making the bib look stylish and functional for parents seeking high-quality baby food gear (промпт для Ideogram)
Create a mockup of a baby spoon and lunchbox designed as merchandise for the baby food brand 'Meaxy, ' featuring a cubistic style in brown and white colors. The spoon and lunchbox should have modern, geometric shapes with sharp angles, reflecting the cubist aesthetic, and the 'Meaxy' logo subtly integrated into the design. The items should be placed on a picnic rug in a natural outdoor setting, surrounded by a small child, mom, and dad enjoying a family picnic. The scene should convey warmth, family bonding, and the ease of using 'Meaxy' products in everyday life. The overall design should balance the playful, nurturing side of parenting with the contemporary, artistic vibe of the brand (промпт для LeonardoAI)
Промо-материалы
Сюжеты для плакатов я доверила фантазии Chat GPT, который любезно предложил мне следующие идеи:
1. «Nourishment in Every Bite» — Visual: A series of stacked, cubist cubes or spheres, each symbolizing different natural ingredients (like fruits or vegetables), arranged in a clean, structured formation. Use subtle brown and white tones with sharp angles to evoke trust and simplicity. — Text: «Meaxy — Crafted for growth, designed for simplicity.» 2. «Pure Simplicity, Pure Nutrition» — Visual: Use geometric, cubist shapes to depict a spoonful of baby food. The spoon could be represented as angular lines, with a soft, minimalist cube or circle of baby food in the center. The brown and white palette should create a clean, earthy aesthetic, emphasizing purity and simplicity. — Text: «Meaxy — Nourishing your baby’s first taste of the world.» 3. «The Art of Baby Food» — Visual: A minimalist cubist composition of abstract geometric shapes creating a baby bottle or food jar. The shapes could be arranged in an orderly yet slightly playful way, using soft browns and whites to evoke warmth and care. — Text: «Meaxy — Where art meets nutrition.»
Все вышеперечисленные пропмты были реализованы в Ideogram
/image prompt: create a mockup of a poster for the baby food brand 'Meaxy, ' featuring a cubistic style design in brown and white colors. The poster should be displayed in a park setting, with a natural outdoor background that complements the modern, abstract aesthetic. The poster should include the Meaxy logo, as well as a message promoting the brand’s wholesome, high-quality baby food, using geometric shapes and fragmented forms typical of cubism. The overall composition should balance the contemporary artistic style with a sense of warmth and innocence, suitable for parents looking for premium baby food. Ensure the design stands out in the park setting while remaining visually appealing and cohesive (промпт для LeonardoAI)
Продукция
К сожалению, в моём существующем проекте пока нет утверждённой упаковки для мясной проукции моего бренда, ведь работа над ней началась только во втором модуле этого года. К счастью, более-менее научившись пользоваться нейросетями, я могу вдохновиться сгенерированными изображениями и использовать их в своем основном проекте за 2 модуль.
Для своего основного проекта я планирую разработать 3 как минимум 3 вида упаковки: — Стеклянные баночки с пюре — Паучи с пюре как более удобный формат для питания за пределами дома — Коробки с «мясными печеньками» (хлебцами с мясным привкусом)
/image prompt: design a series of glass jars for the baby food brand 'Meaxy, ' featuring the following flavors: Chicken & Carrot, Beef & Sweet Potato, Turkey & Apple, Lamb & Peas, and Chicken & Spinach. The design should be in a cubistic style using only brown and white colors. Each jar label should feature abstract geometric shapes and fragmented patterns, creating a modern, artistic look. The 'Meaxy' logo should be prominently displayed, with each flavor having a unique yet cohesive design that ties back to the cubistic theme. The labels should convey the natural, wholesome ingredients while maintaining a playful and contemporary aesthetic (промпт для LeonardoAI)
/image prompt: design a package for a drinking pouch for the baby food brand 'Meaxy, ' using only brown and white colors in a cubistic style. The pouch should feature abstract geometric shapes and sharp, fragmented angles, embodying a modern, artistic aesthetic. The 'Meaxy' logo should be prominently displayed, with clean, minimalistic typography and subtle details to enhance the cubist design. The pouch should appear on a supermarket shelf, surrounded by other products, conveying a sense of convenience and quality. The overall design should highlight the premium, playful nature of the brand while ensuring the packaging stands out on the shelf and appeals to modern parents looking for healthy, innovative baby food options (промпт для LeonardoAI)
/image prompt: design a package for 'Meaxy' meat cookies with the flavor 'Beef & Sweet Potato, ' using ONLY brown and white colors in a cubistic style. The package should feature geometric shapes, fragmented angles, and abstract patterns that align with the cubist aesthetic. The 'Meaxy' logo should be incorporated subtly yet clearly, with the flavor name 'Beef & Sweet Potato' prominently displayed. The package should be shown in the hands of a smiling child, surrounded by their friends, in a playful, friendly atmosphere. The scene should convey the fun and nutritious appeal of the product, with the kids enjoying a moment of sharing and snack time. The overall design should be modern, artistic, and convey the wholesome, high-quality nature of the baby food brand in a way that resonates with both children and parents (промпт для LeonardoAI)
Пространство
Этап разработки пространства я решила посвятить магазину моего детского питания. Изначально мне хотелось приложить референс и сделать всё по нему, однако мне не понравились результаты по референсам, что предлагал мне LeonardoAI, поэтому я решила снова пользоваться исключительно текстовыми промптами, состаылять которые мне очень помог Chat GPT
Фасад: /image prompt: design the facade of a «Meaxy» meat-based baby food store in a cubic minimalist style, featuring large, transparent glass panels. The structure should emphasize clean lines, sharp geometric shapes, and a sense of openness. Incorporate subtle, organic textures or patterns on the glass to hint at the baby food theme. The color palette should be soft, neutral tones (such as whites, light grays, or pastel hues) with accents of natural wood or metal for a warm, modern touch. The store’s name, «Meaxy,» should be integrated into the design with simple, elegant typography, either etched into the glass or displayed through minimalist signage. (gромпт для LeonardoAI)
Вход изнутри: /image prompt: create a realistic and immersive image of a «Meaxy Meat Baby Food» store, designed in a cubist minimalist style with a focus on brown and white color tones. The store should feature shelves stocked with Meaxy meat baby food products, a cashier’s counter, and a play area for children. The entire space should combine modern, geometric shapes with a clean, welcoming atmosphere for both parents and children. Ensure the store feels both sophisticated and playful, with a focus on natural, high-quality ingredients, yet accessible to families. The cubist style should be reflected in fragmented angles, abstract patterns, and geometric shapes throughout the interior. The color palette should be composed primarily of warm browns and soft whites.
The first image captures the store’s exterior from the entrance. The front door is made of geometric glass panels with fragmented angles, reflecting the cubist theme. Through the door, we can see the interior shelves lined with neatly arranged packages of Meaxy baby food in warm shades of brown and white. The counter area is positioned to the side, featuring a cashier dressed in a simple, modern uniform. The store’s open design encourages a sense of spaciousness. To the left, a small, playful kids’ play area is visible, with abstract shapes serving as furniture and play structures. The overall mood is welcoming (Промпт для LeonardoAI)
images prompt: from the side, this angle shows a closer view of the children’s play area, which is filled with abstract, cube-like climbing structures, and soft padded seating in the shape of irregular geometric forms. The shelves of Meaxy baby food are positioned to the left, with the product packaging artfully displayed in cubist formations. Some shelves are angled in fragmented layers, giving a sense of depth. The cashier is barely visible in the far back corner, adding a sense of space between the product shelves and the play area. The atmosphere feels open and spacious, with the warm brown tones of the store complementing the light beige of the flooring. (промпт для LeonardoAI)
Заключение
Поработав над созданием полноценного проекта по созданию целого бренда мясного детского питания я пришла к выводу, что нейросети являются прекрасными помощниками не просто для выполнения долговременных технических задач, но и классными вдохновителями для дизайнеров и профессионалов в других творческих специальностях.
Ссылки на сервисы
