
В этом проекте я продемонстрировала возможности искусственного интеллекта в ребрендинге своего проекта со прошлого курса. Был выбран проект по созданию упаковки для бренда минеральной воды с добавлением натурального сока фруктов MIST.
Изначальный проект



Ссылка на проект: https://portfolio.hse.ru/Project/194042
Для создания ребрендинга были использованы такие нейросети, как Leonardo Ai, Ideogram, MyFonts и OpenArt. Для формирования промптов иногда был использован ChatGPT.
Айдентика


prompt: create a mockup of branding printed materials (water bottle, envelope, business card) for MIST mineral water with fruit pieces brand in bright pink and orange or green and yellow color palette using bold font
Для выбора шрифтов был использован FontJoy
Упаковка продукции
prompt: create a 3D rendering of transparent cans of water for MIST mineral water with fruit pieces brand displayed on a shelf in a grocery store shelf. cans are transparent with in bright pink, orange, green and yellow color splashes using bold font for logotype.
prompt: create a 3D rendering of transparent cans of water for MIST mineral water with fruit pieces brand displayed on a shelf in a grocery store shelf. cans are transparent with in bright pink, orange, green and yellow color splashes using bold font for logotype.
prompt: create a 3D rendering of transparent cans of water for MIST mineral water with fruit pieces brand displayed on a shelf in a grocery store shelf. package is transparent, we can see insides and water with little fruit pieces in it. bold font for logotype.
prompt: create a 3D rendering of transparent can of water with exotic fruit pieces inside displayed on a shelf in a grocery store shelf. logotype MIST written in bold black font
prompt: create a 3D rendering of transparent can of water with exotic fruit pieces inside displayed on a shelf in a grocery store shelf. logotype MIST written in bold black font


prompt: few bottles for water with different exotic fruits on its design from brand named MIST surrounded by tropical leafs and colourful paper decorations
prompt: A photo of a few yogurt bottles cups with different exotic fruits on their design from the brand MIST. The bottles are surrounded by tropical leaves and colourful paper decorations. There is a tiger paw near the bottles. The background is a market.
Плакаты
prompt: A typographic poster for a cans with mineral water with fruit pieces brand called «MIST» using bold font. The main style should feature white colour with warm bright colours, fruits and splashes of juice. The background is white. In the background, show water with fruit pieces, along with a few leafs. The main text should read: «LIMITED EDITION SEASON FLAWOUR».


prompt: create a minimalistic poster for MIST mineral water with fruit pieces brand in bright pink, orange, green and yellow color palette using bold font. flat art of fruit slices and juice splashes on it. big and bold typography is saying «MEET NEW LINE OF FLAWOURS»


prompt: A typographic poster for a cans with mineral water with fruit pieces brand called «MIST» using bold font. The main style should feature white colour with warm bright colours, fruits and splashes of juice. The background is black. In the background, show water with fruit pieces, along with a few leafs. The main text should read: «LIMITED EDITION SEASON FLAWOUR».


prompt: A typographic poster for a cans with mineral water with fruit pieces brand called «MIST» using bold font. The main style should feature white colour with warm bright colours, decorated with paper fruit cutouts and tropical leafs. The main text should read: «TRY OUT BRIGHT FLAWOURS RIGHT NOW».
Дополнительные носители
prompt: water bottles with grapefruit for brand named MIST
prompt: Create a bag with flat images of exotic fruits scattered allover and with a MIST written in corner using bold black font on a bag.
prompt: Create a variety of simple styled stickers for water with fruit pieces brand named MIST bold font. Pallett is bright and colourful resembling exotic fruits and splashes
prompt: A photo of a women with a cap on. The cap has a bright warm pink, yellow and green colours and says «MIST» with bold font. The background is some tropical trees. The overall image has a bright and cheerful mood.


prompt: A photo of a few merchandised bottles for water with exotic fruits on their design from the brand MIST. The bottles are surrounded by tropical leaves and colourful paper decorations. The background is dark.


prompt: A photo of a few merchandised cups with different exotic fruits on their design from the brand MIST. The cups are placed on a wooden platter. The platter is surrounded by tropical leaves and colourful paper decorations. There is a tiger paw near the cups. The background is a market with wooden structures and lanterns.
Пространство


prompt: A small section in grocery store decorated with paper fruit cutouts and tropical leafs with a table in a middle promoting colourful cans of water
Ссылки на использованные нейросети