Jeunes cosmetics package
Jeunes — brand of retired French makeup for teenagers, proposing to highlight their own beauty through individuality. The concept of brand is based on the fact that every person, a the more a teenager, — is unique, and by thanking dynamic identity and an unusual package of brands helps to prove itself and its creativity.
The brand provides funding for both girls and boys. Different logos are used for each line, which differ in graphics.
Packing concept
In order to help adolescents to demonstrate their uniqueness and creativity, a system of refilms and silicone covers of different colours and patterns was used. The brand product consists of two lines: 'Liquid' and 'Creamy'. The 'Likid' line is a high tuba with a rounded bottom. It includes shower gels and wash gels. The line ''Creamy'' consists of face creams. Refils also have a rounded bottom. Both lines provide funding for both girls and boys. The rounded bottom of the refile does not allow the product to be used without additional silicon cover. The refile itself is made of coloured plastic. The difference between women ' s and men ' s means lies in the colour of the refil. The colours of the rephils are dominant in anidentical, red for girls, and blue for boys. The colours for the covers were chosen in such a way that they were well matched with both red and blue rephiles.
The 'Liquid' Series
The 'Liquid' series includes shower gels and wash gels. What information can be found on the refile: — the type of product — the name of the line — the description of the product — the way the information is used is located on two sides, and there are special holes in all the covers to see it.
Each refilm and case is sold in a separate cardboard box. What information can be found on the refilm box: — the type of product — the name of the line — the graphic instruction for use — the description of the brand concept — the description of the product — the method of application — the precautionary measures — the composition — what information about the manufacturer can be found on the cover box: — the color of the cover — the name of the line — the graphic instruction for use — the description of the brand concept — the method of application — the precautionary measures — the composition — the information about the manufacturer
The ''Creamy'' Series
The package in the ''Creamy'' series is based on the same principle as in the 'Liquid' series. This series includes face cream.
All Jeunes products
Stations and Poss materials
